Overpriced opens brackets in the new visual identity of LKA
As the Latvian Academy of Culture (LKA) celebrates its 35th anniversary and prepares to move to a new home in the Tobacco Factory quarter, the institution has unveiled a new visual identity. The core of the brand’s visual system, created by the design studio Overpriced, consists of inverted brackets — a symbolic metaphor that positions culture not as an isolated entity, but as an open and inviting space that encompasses countless forms of expression.