The financial product design agency UXDA has received Red Dot Design Awards in the Finance App and User Experience Design categories for the app My.t Money, created for Mauritius Telecom, the largest telecommunications company in Mauritius. UXDA has become the first user experience design agency in Latvia which has received awards in three internationally important design competitions: the Red Dot Design Award, the IF Design Award, and the A’ Design Award.
The My.t Money app was designed to help Mauritians streamline their lives by providing an all-in-one platform to address both financial and lifestyle requirements within a single user-friendly interface. UXDA‘s challenge was to integrate all the necessary functions while ensuring a smooth user experience. Achieving it required thoughtful planning, exploration, prioritisation, and the validation of hundreds of user scenarios.
«Since our company was founded eight years ago, our team has set the highest possible bar for financial product design. It’s very important to us to keep track of how our design stacks up against the best examples from around the world, not just in the financial sector. Such international competitions are the best way to discover that and test yourself,» comments Linda Zaikovska–Daukste, Co-Founder and COO of UXDA. She points out that winning the Red Dot design awards serves as confirmation of the studio’s user-oriented approach, design quality, and international competitiveness.
«If Latvian businesses want to export services and products with high added value, then it is necessary to study international design experience and take into account world standards and trends. In the digital realm, product design is one of the most important business tools. Success in such global competitions as the Red Dot Award proves that local designers have great ideas and the ability to achieve amazing results even in very difficult challenges,» says Alex Kreger, Founder and CEO of UXDA.
Studio UXDA, founded in Latvia in 2015, is the first design company in the world that specialises in the design of the user experience of digital services for financial brands. Currently, the company has a 20-person team that has created more than 100 digital product architecture and design solutions with 76 million users for leading financial companies from 36 countries, such as Garanti BBVA, Emirates NBD, HSBC, Bank of Jordan, United Arab Bank, and GCash. The company’s mission is to humanise the financial industry through user-centric thinking and design. The work of UXDA has gained wide recognition — the company has already received 25 design awards in various international competitions. More about UXDA — on their website.
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