The best achievements of Latvian design have just received the National Design Awards, but the success of design can also be measured by its export. This week, we offer a look back at small Latvian companies that have conquered the world market. While tools made by the craftsman Jēkabs Dimiters are no longer sent to all corners of the world, the animation studio Panic continues to create content for global brands, and the modular synthesisers of Erica Synths keep receiving excellent reviews from industry experts.
Moving forward with ambition and humour — Panic
The animation studio Panic has succeeded in proving that a small and talented team can make an impression on the sharpest minds in the advertising industry by using their marketing knowledge and a strategic approach. American Express, McDonald’s, Colgate, and Ernst & Young are only a few of the global brands that have chosen to work with this skillful Latvian company.
Creativity without borders — Erica Synths
At Erica Synths, sometimes just half an hour separates a sudden idea from a complete understanding of how it will be implemented. Their business is fast, innovative, and export-oriented. It is the only modular synth manufacturer in the Baltics whose instruments are played by many well-known musicians.
Upwards–Downwards. Interview with Jēkabs Dimiters
An expert in both carpentry and filming, and having a great intuition when it comes to marketing, Jēkabs Dimiters is a real 21st century carpenter. He founded a brand called John Neeman Tools in 2012 and began producing workman’s tools that soon became widely recognised throughout the world for their high quality and an image of the mysterious team of craftsmen behind Jēkabs’ photographs and short films.
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